Upcoming Training

4 Day Metal Roof Boot Camp

How to sell metal roofing using our proven, in-home sales process

This intensive 4-day sales training program is the same step-by-step sales program used by companies throughout North America to develop 1.5 million dollar producers. By implementing these selling systems into your company, you will be able to build a duplicable sales program and grow your sales force.

You will learn–

  • How to get the sale on the first visit
  • Roof construction and metal roof terminology
  • How to measure a roof from the ground to save satellite imagery costs
  • The questions and methods to conduct a needs assessment with your customer. You will uncover what they value and know exactly how to sell them.
  • How to conduct an impactful attic examination to create emotion to buy now! You will receive forms to use along with what affordable equipment to buy.
  • A customer-centric sales presentation
  • How to eliminate the asphalt competition
  • How to eliminate competing metal roofs from consideration
  • Proper components of a metal roof contract
  • How to price
  • How to outsell your competition at a higher price!

At Boot Camp you will receive a presentation book that is customizable along with a sales training manual.

Class runs from 8:30 AM to 5:00 PM each day.

Boot Camp Information


Next Training:  February, 2023


American Metal Roofs Training Center
1875 Lansing Rd.
Charlotte, MI, 48813

8:30 a.m. – 5:00 p.m. Monday-Thursday

Closest Airport:

Capital Region International Airport (LAN), Lansing, Michigan (25 minutes away)


Bishop International Airport (FNT), Flint, MI (60 minutes away)

Closest Hub airport:


Detroit Metropolitan Wayne County Airport (DTW) (90 minutes away)


Holiday Inn Express Hotel in Charlotte (5 minutes from AMR training Center)
500 Meijer St
Charlotte, MI, 48813

What to bring:

Paper, Pens, Fine Sharpie Marker, Calculator, and Ruler

What will be provided:

Sales training manuals and presentation books. Beverages, along with a catered lunch, will be provided each day. Dinners will be on your own.

Program starts promptly at 8:30 a.m.


  • MRC Network Dealer:
    • $1,995.00 — For the first person registered
    • $995.00 — For each additional attendee
    • $995.00 — Repeating Class
  • Independent Dealer:
    • $2,495.00 — For the first person registered
    • $1,995.00 — For each additional attendee

To register, click the link and fill out the form – be sure to mention your interest in the Sales Boot Camp.

Get Started With Metal Roofing Consultants