Expert Training and Consulting
In running a metal roofing business


We teach contractors and manufacturers a proven system of in-home sales for metal roofing

Systems like the generation of leads, setting of appointments, in-home sales presentations, and hiring and training installation crews, give new dealers the confidence they need to succeed in metal roofing. It is our mission to consult with metal roof contractors and manufacturers to develop and learn all facets of the metal roofing business and increase profitability.

Metal Roofing Consultants Training Courses Available

Each of our courses is more than just a seminar. You will learn proven systems to replicate and adapt for your own business.

5-Day Residential Metal Roofing Sales Boot Camp

How to sell metal roofing using our proven, in-home sales process

2- Day Customer Service Call Center Training

How to hire, train and manage a profitable call center for sales and service

5-Day Metal Roof Installation Crew Training

How to hire, train and manage a crew that best represents your business on-site

2-Day Installing Metal Roofs Efficiently Training

How to balance quality and speed for a quick, but proper, metal roof installation

Learn From The Best

The Metal Roofing Consultants team is made up of residential metal roofing industry experts with a proven record of success. Each member of our team is actively managing their respective departments. So what you learn will not be based solely on theory, but actual working experience.

Why Metal Roofing Consultants?

Whether you are a seasoned metal roofing professional or looking for an introduction to this growing industry, Metal Roofing Consultants has the courses for you.


Popularity of metal roofing continues to increase year-over-year, accounting for 11% of the total residential roofing market*


Courses leveraging proven systems developed and utilized to grow one of the nation’s leading residential metal roof companies


More than just theory, courses are hands-on and taught by experienced instructors leading the departments they teach


The assurance of knowing that following these methods can increase your company’s profitability and the skills of your team

What Others Are Saying About Metal Roofing Consultants

Read testimonials from metal roofing business owners just like you about how Metal Roofing Consultants helped them succeed and achieve their goals.

“We grew our annual revenue from $600k in 2007 to in excess of $2.3mm in 2016.”

Ray Farmer
President/Owner, American Metal Roofs of Northern Michigan

“I highly recommend Frank Farmer and his Team to anyone who wants to take their business to the next level.”

Jack Gugger
President, Metal Roofing Systems

“Frank’s knowledge of sales, marketing, management and daily operations will be a benefit to any type of business.”

Aaron Maytum
President/Owner, Roof Guard Company

“There is absolutely no substitute for the complete and comprehensive benefits of MRC’s services.”

Timothy McCarthy
President, McCarthy Metal Roofing

image of jeff moselein for metal roofing consultants testimonial

“Your group has been tremendously helpful to us in shortening the learning curve as we moved from being an asphalt shingle company to one that installs beautiful metal roofing.”

Jeff Moeslein
President, Legacy Remodeling, Inc.

Latest Articles

Stay up to date with our latest takes, advice and opinions on the metal roofing industry.

  • When I started out in the residential metal roofing business almost 20 years ago, there were no proven methods, templates to follow or people to give me advice....

  • You are doing business in the era of the empowered consumer. Your potential customers are more knowledgeable, more informed and more up-to-date on the products and services you sell than ever before. They have read blogs, scoured reviews and downloaded white papers and reports by......

  • What is the key to success for home any improvement company? Generating and qualifying top leads, of course. But, when you’re just starting out, leads can be hard to come by....

Get Started With Metal Roofing Consultants